Posts Tagged ‘lead scoring’

If Quality is King, What is Scoring? The Ace in the Hole?

Thursday, March 26th, 2009

Moderator, Alex Baydin, CEO of PerformLine, led a second-day 2009 LeadsCon panel discussion on lead quality with speakers:

  • Dave Wengel, GM of Interactive Markets at TARGUSinfo
  • David Sobie, VP of Marketplaces at LeadPoint
  • Matt Wise, CEO of Q Interactive
  • David Dowhan, SVP of Online Markets at eBureau

The discussion began with each panelist defining quality.

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